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	<title>Bruner On Business</title>
	<link>http://bruneronbusiness.com</link>
	<description>One man’s obsession with business… and his opinion</description>
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		<title>The Star at Starwood</title>
		<description><![CDATA[Although the travel industry maintains a reputation less than glowing, most of us still love to travel; despite the headaches that hotel chains and airlines can often cause they are indeed a necessary evil. The travel industry is filled with repeat customer business, with many choices for the consumer. Yet there are only a handful [...]]]></description>
		<link>http://bruneronbusiness.com/2007/05/12/the-star-at-starwood/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-star-at-starwood</link>
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		<title>Competing with Starbucks</title>
		<description><![CDATA[Category killers have been around for a long time. Wal-Mart (WMT) hurt all sorts of businesses over the last three decades, and when Home Depot (HD) and Lowe&#8217;s (LOW) came along many neighborhood hardware stores were forced to close. There are however, many stores that have competed and thrived in the Wal-Mart / Home Depot [...]]]></description>
		<link>http://bruneronbusiness.com/2007/04/07/competing-with-starbucks/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=competing-with-starbucks</link>
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		<title>Wikipedia: The Ultimate Marketing Tool</title>
		<description><![CDATA[Borat the movie, was released this weekend and topped the weekend box office with record-setting ticket sales of $26.4 million in the U.S. and Canada at only 837 theaters. A quick Google search for Borat first brings up the Unofficial Borat Homepage and then a Borat listing in Wikipedia. Wikipedia? Is Borat so important to [...]]]></description>
		<link>http://bruneronbusiness.com/2007/03/26/wikipedia-the-ultimate-marketing-tool/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=wikipedia-the-ultimate-marketing-tool</link>
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		<title>Apple&#039;s Got Vision</title>
		<description><![CDATA[Steve Jobs will go down in history as one of the world’s greatest marketers. He didn’t invent the Graphical User Interface (GUI), the mouse or the trackball. Digital music players and cell phones were selling for years before Apple (AAPL) introduced their versions. But Jobs made them better and easier to use. What Steve Jobs [...]]]></description>
		<link>http://bruneronbusiness.com/2007/02/05/apples-got-vision/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=apples-got-vision</link>
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		<title>Wal-Mart: The times they are a-changing&#8217;…</title>
		<description><![CDATA[Under the reign of David Glass, Wal-Mart (WMT) invested in technology that would let them run the world’s largest retailer from the once small town of Bentonville AR. This  technology allowed them to optimize the profit per square inch of every corner, every shelf and every peghook in the store. Clipstrips added to this profitability [...]]]></description>
		<link>http://bruneronbusiness.com/2007/02/01/wal-mart-the-times-they-are-a-changing%e2%80%a6/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=wal-mart-the-times-they-are-a-changing%25e2%2580%25a6</link>
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		<title>Dyson: Making things work properly</title>
		<description><![CDATA[I&#8217;m sure you&#8217;ve seen the commercials. A well spoken British man explains why most vacuum cleaners just don&#8217;t work properly, nd then introduces his version; &#8220;The first  vacuum cleaner that doesn&#8217;t lose suction&#8221;. James Dyson shook up the world of vacuum cleaners in the early 1990&#8242;s when he perfected his &#8220;bagless&#8221; vacuum. He offered this [...]]]></description>
		<link>http://bruneronbusiness.com/2006/11/15/dyson-making-things-work-properly/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=dyson-making-things-work-properly</link>
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		<title>Is Creepy In?</title>
		<description><![CDATA[It’s been over a year since Charles Schwab (SCHW) introduced their “Talk to Chuck” campaign, and I believe the results are mixed. Additionally, it&#8217;s only been five months since HP (HPQ) launched their &#8220;The Computer is Personal Again&#8221; campaign and I have no idea how it&#8217;s doing. What I do know is that they both [...]]]></description>
		<link>http://bruneronbusiness.com/2006/10/31/is-creepy-in/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=is-creepy-in</link>
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		<title>Carbonite: Backup for everyone</title>
		<description><![CDATA[This week Steve Jobs at Apple announced movie downloads from their very popular iTunes service. Like most people with iPods, I spent days (or maybe weeks) copying my Audio CD&#8217;s to my computer. Now I have my entire CD collection on my computer, along with movie&#8217;s I&#8217;ve downloaded from iTunes, for a total of over [...]]]></description>
		<link>http://bruneronbusiness.com/2006/09/15/carbonite-backup-for-everyone/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=carbonite-backup-for-everyone</link>
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		<title>Apple: Keeping Things Simple</title>
		<description><![CDATA[Thousands of blogs and news sites are trying to guess what Steve Jobs will unveil at the Apple’s (AAPL) Special Press Event in San Francisco tomorrow. A new wide screen video iPod… a movie download service to complement the new iPod… the new iPhone… whatever it is, one thing for sure, Apple will not disappoint. [...]]]></description>
		<link>http://bruneronbusiness.com/2006/09/11/apple-keeping-things-simple/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=apple-keeping-things-simple</link>
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		<title>The Expert on Search Engine Marketing</title>
		<description><![CDATA[I only know two things about search engine marketing: 1) I don&#8217;t know much. 2) I know the expert. Recently, I was fortunate enough to attend a live seminar given by Mike Moran, one of the authors of: Search Engine Marketing, inc. Mike is an IBM (IBM) Distinguished Engineer and the Manager of Site Architecture [...]]]></description>
		<link>http://bruneronbusiness.com/2006/06/22/the-expert-on-search-engine-marketing/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-expert-on-search-engine-marketing</link>
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